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Hidtrea and Proto partner to enhance CX automation in over 100 local languages

5

min read

March 14, 2024

Hidtrea partnered with Proto to provide optimised CX automation in local languages for businesses looking to enhance their digital customer service offerings.

Hidtrea, an agency specialising in optimising customer engagement, is partnering with Proto to expand their service offerings. Proto’s multilingual, AI-enabled customer experience solutions will empower Hidtrea to offer its clients the ability to manage omnichannel communications in over 100 languages, with built-in analytics and case tracking capabilities.

Hidtrea has carved a niche for itself with innovative solutions to bolster customer loyalty and retention. The agency offers expertise in best practices for customer service performance across digital channels, with a focus on tools such as third-generation chatbots and data-driven strategies on WhatsApp, SMS, and email.

In addition to multilingual communication, Proto's CX automation platform can integrate with back office tools to offer Hidtrea's clients complete CX automation at scale.

Proto’s AI customer experience solutions have a track record of success in automating scaling volumes of customer queries across local and mixed languages, for a variety of industries including financial and healthcare services. The platform can be deployed across popular messaging channels like Facebook Messenger, WhatsApp, Twitter, and SMS, making communication more accessible and inclusive.

The partnership between Hidtrea and Proto is exciting step forward, facilitating data-driven customer experiences, enhancing communication strategies, and enabling best practices and compliance for a variety of industries.

Hidtrea’s Relationship Manager Nathalie Nyamabo said: “We have chosen Proto's omnichannel customer engagement platform because of its versatility, ease of use, and extensive language capabilities – especially for local languages. Most importantly, the Proto team is very welcoming and dedicated to helping our company become subject matter experts and go to market with their solution. We look forward to our joint success!”
Proto’s CEO Curtis Matlock said: "Our partnership with Hidtrea signifies a shared vision of harnessing technology to create meaningful and effective customer engagement. We're thrilled to see how this partnership will foster growth and provide unprecedented value to our clients in their respective markets.”

Contact info

Website: https://www.proto.cx/
Contact: Jennifer Dantoc, Global Sales Manager
Email: jennifer@proto.cx

About us

Hidtrea helps organisations of all sizes with pre- and post-sales communication and customer service optimisation, with a focus on connected data-driven approaches. Hidtrea offers services including conversion strategies, best practices, and compliance for digital marketing and customer service channels.

Proto is the leader for multilingual contact center automation in emerging markets. Proto’s AI Customer Experience (AICX) platform is powered by proprietary natural language processing (NLP) for under-resourced and rare languages. Proto's novel deep-learning techniques and regulatory partnerships maximise customer experience, protection, and lifetime value.

About Proto

Proto is the leading generative AICX platform for local languages. Its inclusive text and voice AI assistants excel at usecases for customer experience, consumer protection, employee experience, and indoor navigation. The Proto AICX Platform is powered by large language models and the proprietary ProtoAI™ engine for high accuracy in underserved languages. Proto deployments feature enterprise-grade security and capabilities such as on-premise hosting, customised analytics, and a 24/7 prompt engineering service. Headquartered in Waterloo, Canada, Proto is a global team operating across Latin America, Africa, and Asia.

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